I managed to get a refund from a software training company, not a software and online training company. And the reason I did as well it was because. They were so bad at customer service. Now, look it costs me a lot of money to buy this online training. A lot of money. And you know me, I buy a lot of training because I get value from it.
And so do all my clients, right? I itself like a triple edge sword, you know, we all win because of it. But this company had a great product. Well, I thought it was great. But the service was appalling. I never got my emails. I never got my coaching calls. They took us for granted. It appears they were trying to squeeze us to buy the upgrades.
So they gave us less and less support, and less and less information. And it was just a atrocious that a really bad experience. So, and then I got my money back. So all the marketing they did to get me on board. And remember getting new clients is the most expensive activity. Getting the most and giving your clients the most brilliant experience and getting to stay for longer is by far the most cost effective.
But so many businesses, they’re looking at getting more and more clients thinking that that is the solution. And then they lose them on the back end. That’s terrible, isn’t it? And this particular company was really poor because one of the lasting impressions they left of me was that the guy, the top was doing me a favor by turning up and doing a call or by answering an email. You know, it was like, well, I’m going to do you a favor, so I hope you’re really grateful. I’ve paid for the damn thing, right? Excuse my French, but I’ve paid for it. Why are you making me feel like you’re doing me a favor?
I’m supposed to be doing you a favor by giving you my business and trusting you with my hard earned money. So hopefully that’s has some resonance with how you look after your clients and that you don’t do that. Burn clients where yourself. So I look forward to hearing your stories. In the meantime, if you’d like to book a free profit propeller strategy, call. I’ll be here in Matlock.
It’s freezing cold. The wind’s biting, so I’m going to call it quits in a second. But if the free profit propeller strategy call is really a powerful thing. We kept, we cover three things. We cover, you know, knowing exactly where you want to take your business. We look at the challenges, number two, and the third thing we’re going to do is create a path, a plan to get you there, and all of that is free.
A one per business. Okay. One per business owner, because you know, my time is limited and I just want to add value because if it wasn’t for my coaches and my consultants over and mentors over the last 13 years, I wouldn’t have the freedom of income, freedom of time, freedom of energy to do what I do. And I just feel compelled to give something back.
So if you’d like to have a free strategy call, please book one now. All right, this is going to sell for, why should you well, take care. And don’t forget keep pills. Keep the customer service going strong. Take care. Bye bye.